Little Rock Welcomes New Tru by Hilton™
New midscale hotel opens near area attractions
LITTLE ROCK, Ark. - Hilton's (NYSE: HLT) new, midscale hotel brand, Tru by Hilton, today announced the opening of its latest property, Tru by Hilton Little Rock West. The 82-room hotel, located at 11320 Bass Pro Parkway, is owned by Gateway Lodging LLC and managed by Pinnacle Hotel Group. The new hotel is conveniently located near The Outlets of Little Rock and The Bass Pro Shop.
Tru by Hilton promises guests a simplified and spirited stay, grounded in value. Developed from the ground up using consumer and owner feedback, Tru by Hilton is a game-changer that appeals cross-generationally to travelers looking for an innovative, affordable hotel experience.
"We are extremely proud to join the Tru by Hilton brand and introduce travelers to this new midscale lodging offering," said Ryan Reynolds, general manager. "Our ideal location, unique set of offerings and affordable price make us a desirable choice for guests visiting the Little Rock area."
The brand invested in the amenities and experiences that matter most to guests such as comfortable beds, efficiently designed rooms and bathrooms with premium bath amenities, top-rate in-room entertainment, a complimentary build-your-own "Top It" breakfast bar, a 2,880-square-foot lobby with areas for guests to work, play games, eat and lounge, and a 24/7 "Eat. & Sip." market with gourmet snacks and drinks, including single-serve wine and beer. The tech-savvy hotels feature mobile check-in, Digital Key, free Wi-Fi, remote printing, a social media wall, lobby and market tablets, and accessibility to outlets everywhere. Additionally, Tru by Hilton properties offer fitness centers that leverage the latest fitness trends including barre, TRX bands, free weights, cardio and flexibility gear.
Tru by Hilton Little Rock West is part of Hilton Honors, the award-winning guest-loyalty program for Hilton's hotel brands. Hilton Honors members who book directly through preferred Hilton channels save time and money and gain instant access to the benefits they care about most, such as an exclusive member discount, free Wi-Fi and a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay. Members can also redeem their Points for free nights, to gain access to unique events through the Hilton Honors auction platform or to make purchases with at Amazon.com with Amazon Shop with Points.
To make a reservation, visit Tru by Hilton Little Rock West or call +1 501 455 3300.
About Tru by Hilton
Tru by Hilton is a game-changing hotel brand with more than 130 open locations across North America, providing guests with a consistent, fun experience at an affordable price. Spirited, simplified, and grounded in value, Tru by Hilton is designed for cross-generational appeal, with a large, reimagined public space where guests can work, play, lounge, and eat. Efficiently designed modern guestrooms feature rolling desks, oversized windows for natural light, and bright, spacious bathrooms. Guests can enjoy complimentary amenities, including a build-your-own ‘Top It’ hot breakfast bar with both healthy and indulgent items and more than 35 toppings, a multifunctional fitness center, and fast WiFi. Premium snacks, light meal options and single-serve wine and beer are available for purchase at the 24/7 Eat. & Sip. market. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits. Learn more at www.trubyhilton.com or newsroom.hilton.com/trubyhilton, and connect with Tru by Hilton on Facebook, Twitter, YouTube, LinkedIn, and Instagram.
Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 18 world-class brands comprising more than 6,200 properties with more than 983,000 rooms, in 118 countries and territories. Dedicated to fulfilling its mission to be the world’s most hospitable company, Hilton welcomed more than 3 billion guests in its 100-year history, earned a top spot on the 2019 World’s Best Workplaces list, and was named the 2019 Global Industry Leader on the Dow Jones Sustainability Indices. In 2020, Hilton CleanStay was introduced, bringing an industry-defining standard of cleanliness and disinfection to hotels worldwide. Through the award-winning guest loyalty program Hilton Honors, the 108 million members who book directly with Hilton can earn Points for hotel stays and experiences money can’t buy, plus enjoy instant benefits, including digital check-in with room selection, Digital Key, and Connected Room. Visit newsroom.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.