The Biltmore Mayfair and The Betterment by Jason Atherton Celebrate Grand Opening
Mayfair’s hottest new destination hosts a glittering party in time to kick off the festive season
LONDON - Daisy Lowe, Arizona Muse, Ronan Keating, Jamie Redknapp, Nick Grimshaw, Rafferty Law and Jack Peñate joined more than 400 guests last night to celebrate the official opening of The Biltmore Mayfair, LXR Hotels & Resorts, and The Betterment by Jason Atherton — Mayfair’s hottest new destination.
The grand opening event took place in the hotel’s striking lobby and The Betterment — the property’s signature restaurant — featuring an abundance of culinary creations prepared by Michelin-starred chef Jason Atherton, along with champagne and cocktails created especially to toast the night’s celebrations.
Festivities continued throughout the night in The Pine Bar with DJ sets from Nick Grimshaw and Don Letts, and the party culminated in an intimate live performance by acclaimed singer-songwriter Jack Peñate, who performed tracks from his long-awaited new album.
The Biltmore Mayfair is located at 44 Grosvenor Square, London, W1K 2HP. For more information or to make a reservation, visit thebiltmoremayfair.com or call +44 (0) 20 762 99400.
To read the full press release on the hotel & restaurant, click here.
For more information on LXR Hotels & Resorts, please visit LXRhotels.com.
For press information regarding The Biltmore Mayfair please contact: firstname.lastname@example.org
For further information regarding Jason Atherton and The Betterment please contact: TheBetterment@SauceCommunications.com
For restaurant reservations please contact: Reservations.Betterment@Hilton.com
About Jason Atherton
Jason and Irha Atherton, owners of The Social Company, launched their flagship London restaurant, Pollen Street Social in April 2011, which was awarded a coveted Michelin star within six months of opening. Since then, The Social Company has grown into a global restaurant group, winning multiple awards and accolades for their contribution to the UK restaurant scene. They now operate eight acclaimed London restaurants, three of which hold Michelin stars, and a further nine international outposts in Shanghai, the Philippines, Doha, St Moritz, Dubai as well as Michelin-starred restaurant The Clocktower in New York. He demonstrates frequently on food shows in the UK and abroad and is a regular guest on Saturday Kitchen and Sunday Brunch. In June 2008, Jason won the third hugely popular series of BBC2’s Great British Menu. 2019 saw the release of BBC2 series, “The Brigade”.
About LXR Hotels & Resorts
LXR Hotels & Resorts is Hilton’s collection brand for independent luxury properties, with each location offering a singular travel experience native to its place, history, and tradition. Found in the world's most alluring destinations, LXR Hotels & Resorts immerse you in truly profound travel experiences. We've connected legendary properties into an exclusive network of hotels that are set apart by an unrivaled commitment to personalized attention and luxurious, yet locally immersive experiences for their guests. LXR Hotels & Resorts is part of Hilton, a leading global hospitality company, and each property benefits from the strength of the Hilton Enterprise and its award-winning Hilton Honors program. Visit www.lxrhotels.com to learn more.
Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 18 world-class brands comprising more than 6,200 properties with more than 983,000 rooms, in 118 countries and territories. Dedicated to fulfilling its mission to be the world’s most hospitable company, Hilton welcomed more than 3 billion guests in its 100-year history, earned a top spot on the 2019 World’s Best Workplaces list, and was named the 2019 Global Industry Leader on the Dow Jones Sustainability Indices. In 2020, Hilton CleanStay was introduced, bringing an industry-defining standard of cleanliness and disinfection to hotels worldwide. Through the award-winning guest loyalty program Hilton Honors, the 108 million members who book directly with Hilton can earn Points for hotel stays and experiences money can’t buy, plus enjoy instant benefits, including digital check-in with room selection, Digital Key, and Connected Room. Visit newsroom.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.