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Honors Innovation Packages & Promotions

Hilton Honors and Live Nation Launch New “Lawn Days” Program

Thousands of lawn seat concert tickets in select U.S. cities available exclusively for Hilton Honors members at only 10,000 Hilton Honors Points a pair

June 13, 2018

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McLEAN, Va. - Just in time for summer, Hilton Honors is launching a new “Lawn Days” program as part of its ongoing partnership with Live Nation, the world’s largest live entertainment company. This one-of-a-kind program will unlock thousands of lawn seat concert tickets on the Hilton Honors experience platform at amphitheaters across the country.

For just 10,000 Hilton Honors Points, Hilton’s over 74 million members can purchase a pair of tickets to concerts, including Rod Stewart, Styx, Thirty Seconds to Mars, 3 Doors Down, Charlie Puth, Foreigner, Paramore and others. Concert dates range from June through October in dozens of U.S. cities, including Washington, D.C.; Camden, N.J.; Indianapolis, Ind.; St. Louis, Mo.; and San Jose, Calif.

“Hilton and Live Nation have been working together for more than four years to create once-in-a-lifetime, money-can’t-buy music experiences for our Hilton Honors members. With ‘Lawn Days’, we are taking our partnership to the next level, giving members the chance to redeem Points for thousands of lawn seats at dozens of Live Nation concerts across the country,” said Mark Weinstein, senior vice president and global head of customer engagement, loyalty and partnerships at Hilton. “We can’t think of a better way to celebrate longer days and warmer nights than with outdoor concerts and by giving members even more choice and flexibility when it comes to how they enjoy their Points this summer.”

In addition to the newly released “Lawn Days” tickets, the Hilton Honors and Live Nation partnership gives members access to brag-worthy experiences like private meet-and-greets with chart-topping artists, exclusive concerts and tickets to the year’s hottest shows, like pop star Kesha in Miami this August. Members can visit the Hilton Honors experience platform, the Hilton Honors Auction Platform, year-round for the chance to bid on a variety of music, sports, food and cultural experiences, including premium seats and VIP access around the world.

“Live Nation and Hilton Honors are likeminded in their mission to create long-term and meaningful connections with fans,” said Darin Wolf, executive vice president of Live Nation Media & Sponsorships. “Our partnership is continually evolving to put Hilton Honors members at the center of unique music experiences, and we’re excited to see what comes next.”

For more information about Hilton Honors’ music experiences, click here. To enroll in Hilton Honors and learn how you can use your Points for Lawn Days tickets and other exclusive concerts, click here. It’s fast, free and easy to join.

About Hilton Honors

Hilton Honors is the award-winning guest loyalty program for Hilton’s 16 world-class brands comprising more than 5,600 properties with nearly 913,000 rooms, in 113 countries and territories. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else, and free standard WiFi. Members also enjoy popular digital tools available exclusively through the industry-leading Hilton Honors mobile app where Hilton Honors members can check-in, choose their room, and access their room using a Digital Key. With more than 85 million members, Hilton Honors offers hundreds of ways to earn and redeem Points. Members can redeem their Points for free nights, premium merchandise, and items on Amazon Shop with Points; make charitable contributions; or gain access to unique events through the Hilton Honors auction platform (hiltonhonors.com/auctions), such as exclusive artist experiences and hotel concert events with Live Nation®, and race experiences with McLaren Racing. The program is free to join, and travelers may enroll online by visiting www.hiltonhonors.com. Connect with Hilton Honors at newsroom.hilton.com/hiltonhonors, and follow Hilton Honors on Facebook, Twitter, and Instagram.

About Hilton

Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 16 world-class brands comprising more than 5,600 properties with nearly 913,000 rooms, in 113 countries and territories. Dedicated to fulfilling its mission to be the world’s most hospitable company, Hilton earned a spot on the 2018 world’s best workplaces list, and has welcomed more than 3 billion guests in its nearly 100 year history. Through the award-winning guest loyalty program, Hilton Honors, nearly 85 million members who book directly with Hilton have access to instant benefits, including digital check-in with room selection, Digital Key, and Connected Room. Visit newsroom.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.

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Lauren Skrincosky
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