Hilton Worldwide Reaches 60 Hotels Trading and Under Development as it celebrates 60th Anniversary in Turkey
TURKEY and McLEAN, Va. - Hilton Worldwide has reached an agreement to introduce four new hotels in Turkey, under its mid-market Hilton Garden Inn and economy Hampton by Hilton brands. The latest agreements see Hilton Worldwide surpass 60 hotels trading and under development across the country, coinciding with its 60th year anniversary in the strategic Turkish market. Having opened its first hotel - Hilton Istanbul Bosphorus - in 1955, Hilton Worldwide now boasts more than 7,500 rooms across the country, with more than 5,000 additional rooms in the development pipeline.
Hilton Garden Inn will add Isparta and Safranbolu to its portfolio, whilst Hampton by Hilton will welcome new hotels in Kahramanmaras and Izmir, Aliaga. The hotels are all expected to open in 2016.
Patrick Fitzgibbon, senior vice president, development, Europe & Africa, Hilton Worldwide, said: "Turkey has rapidly evolved since we introduced our first hotel in 1955, and it continues to grow its appeal as a destination for business guests and leisure visitors, with nearly 40 million tourist arrivals last year alone. Its emergence as an economic power has led to rising demand in the midscale and economy hotel sectors, and we've seen corresponding appetite for Hilton Garden Inn and Hampton by Hilton hotels across the country. These latest agreements will further enhance our footprint in one of Europe's top destinations."
As focused service brands, Hampton by Hilton and Hilton Garden Inn offer guests a stay defined by value and comfort. Both bear a satisfaction guarantee, offering guests a wealth of facilities and amenities to cater for their needs. As standard, Hampton by Hilton hotels provide a Business Centre, complimentary Wi-Fi, an onsite fitness centre, and necessities for all modern travellers, in addition to a complimentary hot breakfast.
Hilton Garden Inn hotels give guests the opportunity to discover and connect whilst on the road. Its impeccable service and upscale amenities include: contemporary fitness facilities, comfortable beds made up in the brand's signature bedding, and stimulating working environments. The upscale brand offers a full-service restaurant and bar serving fresh meals and snacks, including a cooked-to-order breakfast.
Phil Cordell, global head, focused service and Hampton Brand Management, Hilton Worldwide said: "Having introduced our focused service brands to Turkey seven years ago, we now have more than 10 Hilton Garden Inn and Hampton by Hilton hotels trading, and more than 20 in the development pipeline. We look forward to welcoming our first guests in these important regional cities."
Hilton Garden Inn Isparta
Hilton Garden Inn Isparta will offer 150 guest rooms over 12 floors. The property will be managed by Hilton Worldwide on behalf of the new owner Şener Gida Magazacilik Inşaat Turizm San. Tic A.Ş., and is due for completion in the first quarter of 2016.
Situated at a height of 1,035m above sea level, Hilton Garden Inn Isparta is set in an area known locally as the 'Lakes Region'. Close by are the National Parks of Kovada and Kızıldağı, offering guests stunning surroundings of natural beauty. Known as 'The City of Roses', Isparta is renowned for its rosewater and rose oil industry, and produces around 50% of the world's rose oil. Other profitable industries in the region include textiles and natural stone production.
Hilton Garden Inn Safranbolu
Hilton Garden Inn Safranbolu will offer 128 guest rooms and a number of food and beverage options, including a restaurant, garden lounge and lobby bar. The property will also have an independently run spa on site. Hilton Worldwide will manage the hotel on behalf of the new owner Pürpa Turizm ve Otelcilik San. Ve Tic. A.Ş. upon completion, predicted for the first quarter of 2016.
Safranbolu, situated in the Karabuk province, is eight kilometres from the capital of Karabuk, which is in the top 10 Turkish cities for GDP. The historical city centre of Safranbolu was added to the list of UNESCO World Heritage sites in 1994 for its well-preserved Ottoman architecture.
Hampton by Hilton Kahramanmaras
Hampton by Hilton Kahramanmaras will house 80 guestrooms, and provide onsite food and beverage outlets. The original hotel will undergo a complete renovation, due to be completed in the third quarter of 2016. The site will be run as a franchise by owner Bellizade Turizm Otelcilik Gıda San. Ve Tic. Ltd. Şti, on behalf of Hilton Worldwide, and will operate in the commercial centre of the city.
As an important trade centre for the country, Kahramanmaras is home to more than 500 factories, producing upwards of $3 billion worth of industrial goods each year.
Hampton by Hilton Izmir/Aliaga
Hampton by Hilton Aliaga will provide 117 rooms, as well as five meeting rooms at an average of 44 square metres. The hotel is to be franchised by Hilton Worldwide to new owner İzmir Mühendislik Müşavirlik Makine ve Demir Çelik Sanayi Ticaret A.Ş. and is slated to open in early 2016.
The hotel will be located on the North Shore of the Aliaga Gulf, strategically set between the beach, city, and business hubs. Aliaga is in an industrial district of Izmir, situated 50 km north of the city centre.
About Hilton Garden Inn
The award-winning Hilton Garden Inn brand provides business and leisure guests upscale, affordable accommodations and unexpected amenities for an experience that is ‘Simply on Another Level.’ The Hilton Garden Inn Promise affirms the brand’s goal to make each guest’s stay better and brighter. Guaranteed. Team Members at more than 820 hotels in 42 countries around the world ensure today’s busy travelers have a bright and satisfying experience, starting with the first hello. As a recognized F&B leader, Hilton Garden Inn serves locally-sourced food and beverage at its full-service restaurants and bars, featuring cooked-to-order breakfast, handcrafted cocktails, and on-trend small plates. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits. For more information about Hilton Garden Inn, visit www.hgi.com or newsroom.hilton.com/hgi, and connect on Facebook, Twitter, YouTube, and Instagram.
Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 17 world-class brands comprising more than 5,700 properties with more than 923,000 rooms, in 113 countries and territories. Dedicated to fulfilling its mission to be the world’s most hospitable company, Hilton earned a spot on the 2018 world’s best workplaces list, and has welcomed more than 3 billion guests in its 100-year history. Through the award-winning guest loyalty program Hilton Honors, more than 89 million members who book directly with Hilton can earn Points for hotel stays and experiences money can’t buy, plus enjoy instant benefits, including digital check-in with room selection, Digital Key, and Connected Room. Visit newsroom.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.Download Article Photos