Hampton by Hilton Expands Presence in South America with First Signing in Argentina
Property set to open in popular tourist destination Bariloche in Q2 2018
SAN CARLOS DE BARILOCHE, Argentina and MCLEAN, Va. - Hilton Worldwide (NYSE: HLT) today announced the signing of a franchise license agreement with Free Way Group to build Hampton by Hilton Bariloche, marking the entry of the global mid-priced brand into Argentina. Scheduled to open early Q2 2018, the new property will be located in Argentina's renowned international tourist destination of San Carlos de Bariloche. The project is part of an expansion plan of Free Way Group, which turns its expertise of 50 years in the tourism business in the region, including travel agencies and tour operators, now to the development of an international branded hotel.
"Hilton Worldwide continues to experience a period of rapid growth both domestically and internationally, and we're excited to introduce the Hampton by Hilton brand in Argentina," said Eduardo Rodriguez Suarez, managing director development, Brazil and the Southern Cone Region, Hilton Worldwide. "The province of Rio Negro is a key hub for Argentinian tourism, making it an ideal market for Hampton by Hilton's first property in the country. The city of Bariloche, in particular, is among the most important destinations in the country, receiving more than 700,000 local and international tourists each year, according to the National Institute of Statistics."
The 105-room, five-story hotel will be located in a new-build, mixed-use development with retail, parking space, and a plaza that will be donated to the city of San Carlos de Bariloche. Hampton by Hilton Bariloche will feature meeting space, a fitness center and a stylish Perfect Mix Lobby, and the rooms will have all of Hampton's reliable amenities such as free WiFi, a clean and fresh Hampton Bed®, coffeemaker and flat-screen TV, along with the friendly service and a 100% Hampton® Guarantee. Additional amenities include a complimentary hot breakfast, a 24-hour snack area and a bar area with evening dining options to help guests connect after meetings.
As the third most visited city in Argentina, Bariloche's unique destination offerings draw travelers year-round with stunning and diverse scenery in the foothills of the Andes Mountains. Guests will enjoy world-renowned skiing on the Andes to the west, rugged plains of the Patagonia Steppe to the east and an array of outdoor adventures set along the shores of Nahuel Huapi Lake in front, with plenty to offer for both winter and warm-weather travel. The new Hampton by Hilton Bariloche will be strategically located just 5 minutes from the Centro Civico, and many rooms will have views to Nahuel Huapi Lake.
"We are thrilled to introduce the Hampton by Hilton brand to Bariloche," said Lisandro Cristia, director of Argenway, the Destination Management Company of Free Way Group. "Our new-build hotel will offer a fantastic guest experience through Hampton by Hilton's quality-driven and value-conscious amenities and services."
Hampton by Hilton Bariloche will join Hilton Garden Inn Tucuman, Hilton Buenos Aires and Anselmo Buenos Aires, Curio Collection by Hilton as Hilton Worldwide's fourth property in Argentina. It will be located in downtown Bariloche at 277 San Martin St. at the corner of San Martin and Libertad Streets.
As part of the Hilton Worldwide portfolio, Hampton by Hilton Bariloche will participate in Hilton HHonors®, the award-winning guest-loyalty program for Hilton Worldwide's 13 distinct hotel brands. Hilton HHonors Members always get an exclusive member rate, along with HHonors Points, free standard Wi-Fi, digital check-in and no booking fees only when they book directly through Hilton.
Hampton by Hilton is rapidly expanding its portfolio in Latin America this year-in addition to the Bariloche signing, the brand is opening properties in Bucaramanga and Medellin, Colombia, and breaking ground in Antogasta, Chile. In Argentina, there are two hotels in construction: The Hilton Garden Inn Neuquen is scheduled to open in 2Q 2018 and the Hilton Pilar is scheduled to open 4Q 2017.
About Hampton by Hilton
As the number one ranked lodging franchise for the past 10 years, according to Entrepreneur®, Hampton by Hilton, including Hampton Inn by Hilton and Hampton Inn & Suites by Hilton, serves value-conscious and quality-driven travelers at more than 2,490 properties in 27 countries and territories. High-quality accommodations and amenities, such as complimentary WiFi, free hot breakfast, and On The RunTM breakfast bags, contribute to Hampton by Hilton ranking as a leader in its segment. Hampton by Hilton Team Members deliver friendly, authentic, caring, and thoughtful service defined as Hamptonality, with guest happiness being the number one priority, backed by the 100% Hampton Guarantee. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits. For more information about Hampton by Hilton, visit www.hampton.com or newsroom.hilton.com/hampton, and connect on Facebook, Twitter, YouTube, and Instagram.
Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 17 world-class brands comprising nearly 5,900 properties with more than 939,000 rooms, in 114 countries and territories. Dedicated to fulfilling its mission to be the world’s most hospitable company, Hilton earned a spot on the 2018 world’s best workplaces list, and has welcomed more than 3 billion guests in its 100-year history. Through the award-winning guest loyalty program Hilton Honors, more than 94 million members who book directly with Hilton can earn Points for hotel stays and experiences money can’t buy, plus enjoy instant benefits, including digital check-in with room selection, Digital Key, and Connected Room. Visit newsroom.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.Download Article Photos