DoubleTree by Hilton Presents: #NightAtMcLaren
DoubleTree by Hilton and McLaren-Honda Launch World’s First Grand Prix Sleepover Experience
LONDON - For racing aficionados, it's the world's most exclusive sleepover: on 19th March, DoubleTree by Hilton and McLaren-Honda join forces to host a money-can't-buy experience at the grand prix team's famous headquarters, to celebrate the opening of 2016's racing season: Australia's Grand Prix race.
The McLaren Technology Centre, home of the McLaren-Honda Formula 1 team, located in Surrey, UK, will open its doors at night for an invitation-only exclusive sleepover experience. As a top-secret research and development facility, access to the centre is tightly controlled - making this a unique opportunity.
It truly is the golden ticket. Upon arrival, guests will be welcomed with DoubleTree by Hilton's signature warm chocolate chip cookies and sparkling glass of Chandon before embarking on a guided tour around the facility including a peak at the team's historic cars, a behind-the-scenes look at the McLaren-Honda racing facility and an interactive Mission Control and Pit Wall experience.
The countdown to the race begins with a night of Formula 1-related entertainment, including special screenings of iconic race-themed movies. Guests will have the chance to soak up the atmosphere from their very own DoubleTree by Hilton Sweet Dreams Bed, complete with hotel room amenities, including towels, slippers and Aroma Active products typical of a DoubleTree by Hilton stay, whilst sleeping alongside some of the world's most iconic racing cars.
As the sun rises, the lucky winners will watch the highly anticipated race from Albert Park, Melbourne, with access to McLaren's bespoke circuit-data feed, timing and telemetry systems straight from the track. They'll also enjoy breakfast, making it the best place to watch the race outside of the Paddock Club.
Aligi Gardenghi, vice president marketing, EMEA Hilton Worldwide, said, "We're excited to reward Hilton HHonors members with this unique money-can't-buy experience at one of the leading and most historically-significant innovation hubs in the world - just one benefit of joining our award-winning loyalty program. We're thrilled to bring DoubleTree by Hilton's hospitality to this exclusive event, with its unique culture focusing on the 'little things' that make a huge difference to guests' travel experiences. We look forward to taking care of the 'little things' so that guests can sit back and enjoy the race in style!"
McLaren-Honda driver Jenson Button said, "The idea of a sleepover at the MTC is really cool - and DoubleTree by Hilton are going to do everything they can to make sure everyone has a really unique time. The MTC is a pretty special place at any time of the day - the blend of history, heritage and high-technology is incredible - but an event during the night, with lots of enthusiastic fans sharing the space together and creating a very special atmosphere, will be unbelievable. The first race of a new Formula 1 season is always one of the most exciting of the year - it's unpredictable, eventful and often surprising. This is a great way to celebrate McLaren-Honda and Formula 1's return to the world's stage."
This event is available exclusively to Hilton HHonors members, Hilton's free-to-join loyalty program. For your chance to win, enter the contest* at www.hhonors.com/NightAtMcLaren with your Hilton HHonors membership number. Alternatively, those with HHonors Points can bid on the experience through the HHonors auction site. This competition is strictly limited and available for 10 prize winners, each with a plus one.
Hilton Worldwide, an official corporate partner of the McLaren-Honda Formula 1 team of 11 years, provides the team with a home away from home at over 20 race locations, including DoubleTree by Hilton, one of its 13 brands.
For more information, or to become a member of Hilton HHonors, visit HHonors.com.
*Closing date for all entries is midnight GMT on Thursday March 10, 2016. All winners will be contacted on Friday March 11.
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New Zealand racing driver Bruce McLaren founded the McLaren team in 1963. Since 1966, when it entered its first Formula 1 race, McLaren has won over 180 grands prix, eight constructors' titles and 12 world championship titles with some of the sport's greatest drivers - Emerson Fittipaldi, James Hunt, Niki Lauda, Alain Prost, Ayrton Senna, Mika Hakkinen and Lewis Hamilton.
The McLaren-Honda team campaigns the 2016 FIA Formula 1 World Championship with the best driver pairing in the sport: world champions Fernando Alonso and Jenson Button. They drive the McLaren-Honda MP4-31. For more information go to www.McLaren.com / @McLarenF1
About DoubleTree by Hilton
DoubleTree by Hilton is a fast-growing, global portfolio of more than 565 upscale hotels with more than 130,000 rooms across six continents. Over the past 50 years, DoubleTree by Hilton has maintained its philosophy that it’s the little things that make a big difference, from welcoming guests with its signature, warm DoubleTree Cookie, to serving the local community. Thanks to the dedication of its Team Members, DoubleTree by Hilton ensures the absolute best experiences for guests and continues to be a symbol of comfort through contemporary accommodations and amenities, including unique food and beverage experiences, state-of-the-art fitness offerings, and meetings and event spaces. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits. To make reservations, travelers may visit doubletree.com. Connect with DoubleTree by Hilton on Facebook, Twitter, and Instagram. Learn about the latest brand news at newsroom.hilton.com/doubletree.
About Hilton Honors
Hilton Honors is the award-winning guest loyalty program for Hilton’s 17 world-class brands comprising nearly 5,900 properties in 114 countries and territories. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount, and free standard WiFi. Members also enjoy popular digital tools available exclusively through the industry-leading Hilton Honors mobile app where Hilton Honors members can check-in, choose their room, access their room using a Digital Key and use ‘Order Ahead’ to request extra pillows or their favorite snack for their room prior to arrival. With more than 94 million members, Hilton Honors offers hundreds of ways to earn and redeem Points. Members can redeem their Points for free nights, premium merchandise, and items on Amazon Shop with Points; make charitable contributions; or gain access to unique events through Hilton Honors Experiences, such as exclusive artist connections and VIP concerts with Live Nation®, and race experiences with McLaren Racing. The program is free to join, and travelers may enroll online by visiting www.hiltonhonors.com. Connect with Hilton Honors at newsroom.hilton.com/hiltonhonors, and follow Hilton Honors on Facebook, Twitter, and Instagram.Download Article Photos