Hilton Worldwide Launches Inaugural Turkish Hospitality Apprenticeship Scheme
Leonardo Da Vinci programme begins as Faruk Celik, Turkish Minister of Labour, shows support for apprenticeships ahead of G20 meeting in Antalya
ISTANBUL, Turkey - As world leaders gather for the first G20 employment working group meeting of Turkey's presidency, Hilton Worldwide has launched a first of its kind apprenticeship scheme to enhance employment prospects in the Turkish hospitality sector.
Hilton, which has 62 hotels open and under development in Turkey welcomed the first students at Hilton Istanbul Bomonti this week in partnership with Ozyegin University. The project has been organised under the umbrella of 'Leonardo Da Vinci', an EU programme to promote lifelong learning. With support of the Turkish National Agency, the scheme aims to establish a new apprenticeship curriculum which industry peers can adopt as a pathway towards jobs in hospitality for young people across Turkey.
Ben Bengougam, vice president of human resources, EMEA, Hilton Worldwide said, "According to the World Travel and Tourism Council, travel and tourism is the world's single largest employer, supporting one in every 11 jobs worldwide. With the G20 employment working group gathering to address youth unemployment, we wish to highlight how our industry has a leading role to play both here in Turkey and across the globe."
Yesterday Hilton, which has over 2,500 team members working in its owned and managed properties in Turkey, signaled its commitment to apprenticeships by becoming a founding member of Global Apprenticeship Network (GAN) Turkey Network. At a launch event organised by GAN in partnership with the Turkish Confederation of Employer Associations (TISK), Hilton outlined its ambition for the Leonardo da Vinci project to inspire industry partners to follow suit.
Designing the course saw collaboration between Hilton's training experts in Turkey, the Netherlands and UK. In those countries Hilton already partners with national governments in shaping apprenticeship standards as part of its pledge to open doors for one million young people by 2019.
Bengougam added: "As one of the leading hospitality companies in Turkey, with 60 years of experience in the market, we're proud to be spreading our apprenticeship expertise and to be supporting the Turkish Apprenticeship Taskforce, to which we feel hospitality as an industry can make a significant contribution."
The event also saw Mr. Faruk Çelik, Turkish Minister of Labour and Social Services outline his commitment to tackling youth employment and the role apprenticeships should play as a route into work - which he highlighted as a focus area for Turkey's G20 presidency.
Mr Celik said: "As a result of the global economic crisis, more than 75 million young people around the world are unemployed. According to the latest data released, unemployed toll in the Turkish youth labour market runs into 936.000 and the unemployment rate among the young population hits 19.9 percent. Although, this is below the EU's average, we find this number quite high and continue our efforts to diminish it. In addition to on the job trainings we have been facilitating investment and employment incentives on a wider scale with intensity to strengthen the labour market adaptation of young people and to increase and ease their employability and we will continue our efforts in the future."
The tourism undergraduates participating in the apprenticeship scheme will now undertake a 60 day programme of cross departmental learning at Hilton Istanbul Bomonti Hotel and Conference Center, named one of Europe's leading new hotels at the 2014 World Travel Awards.
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About the Leonardo da Vinci Training Programme
The Leonardo da Vinci apprenticeship scheme is a European Commission funded programme focused on the teaching and training needs of those involved in vocational education and training. The project, based on 'transfer of innovation', is a part of the EU neighbourhood policy. It aims to enhance the competitiveness of the European labour market by helping European citizens to acquire new skills, knowledge and qualifications and have them recognised across borders. It also supports innovations and improvements in vocational education and training systems and practices.
As a part of Travel with Purpose, the company's global corporate responsibility strategy, Hilton Worldwide supports the development of future managers for the company. A member of the Global Apprenticeship Network (GAN), Hilton Worldwide's National Apprenticeship Academy was established in the UK in 2012. Having created hundreds of jobs so far Hilton Apprenticeship Academies offer on-the-job training from professionally qualified experts, onsite mentors, development workshops and master classes. Trainees can focus on professional cookery, front desk, food and beverage service, multi-skilled hospitality service, exercise and fitness and sales.
Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 17 world-class brands comprising nearly 6,000 properties with more than 954,000 rooms, in 117 countries and territories. Dedicated to fulfilling its mission to be the world’s most hospitable company, Hilton earned a spot on the 2019 World’s Best Workplaces list, and has welcomed more than 3 billion guests in its 100-year history. Through the award-winning guest loyalty program Hilton Honors, more than 100 million members who book directly with Hilton can earn Points for hotel stays and experiences money can’t buy, plus enjoy instant benefits, including digital check-in with room selection, Digital Key, and Connected Room. Visit newsroom.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.Download Article Photos