Pigeon Forge Welcomes New Tru by Hilton™
New midscale hotel is in the heart of Pigeon Forge, right at the city’s center
PIGEON FORGE, Tenn. - Hilton's (NYSE: HLT) new, midscale hotel brand, Tru by Hilton, today announced the opening of its latest property, Tru by Hilton Pigeon Forge. The 102-room hotel, located at 2815 Teaster Lane, is owned by Crews Development and managed by Hospitality Investment Services, LLC. The new hotel is conveniently located near the entrance to the Great Smoky Mountain National Park, Dollywood, Dolly Parton’s Stampede, LeConte Convention Center, The Ripken Experience, and The Island Pigeon Forge.
Tru by Hilton promises guests a simplified and spirited stay, grounded in value. Developed from the ground up using consumer and owner feedback, Tru by Hilton is a game-changer that appeals cross-generationally to travelers looking for an innovative, affordable hotel experience.
“We are extremely proud to join the Tru by Hilton brand and introduce travelers to this new midscale lodging offering,” said Rachel Proffitt, general manager. “Our ideal location, unique set of offerings and affordable price make us a desirable choice for guests visiting the Great Smoky Mountain area.”
The brand invested in the amenities and experiences that matter most to guests such as comfortable beds, efficiently designed rooms and bathrooms with premium bath amenities, top-rate in-room entertainment, a complimentary build-your-own "Top It" breakfast bar, a 2,880-square-foot lobby with areas for guests to work, play games, eat and lounge, and a 24/7 "Eat. & Sip." market with gourmet snacks and drinks, including single-serve wine and beer. The tech-savvy hotels feature mobile check-in, Digital Key, free Wi-Fi, remote printing, a social media wall, lobby and market tablets, and accessibility to outlets everywhere. Additionally, Tru by Hilton properties offer fitness centers that leverage the latest fitness trends including barre, TRX bands, free weights, and cardio and flexibility gear.
Tru by Hilton Pigeon Forge is part of Hilton Honors, the award-winning guest-loyalty program for Hilton’s hotel brands. Hilton Honors members who book directly through preferred Hilton channels save time and money and gain instant access to the benefits they care about most, such as an exclusive member discount, free Wi-Fi and a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay. Members can also redeem their Points for free nights, to gain access to unique events through the Hilton Honors auction platform or to make purchases with at Amazon.com with Amazon Shop with Points.
To make a reservation, visit Tru by Hilton Pigeon Forge or call 1-844-878-9688.
Learn more about Tru by Hilton at newsroom.hilton.com/trubyhilton and www.trubyhilton.com.
About Tru by Hilton
Tru by Hilton is a game-changing midscale hotel brand providing a simplified and spirited approach that is grounded in value for business and leisure travelers. The brand is modern and functional, offering social connectivity with reimagined public spaces, including an open lobby comprised of four areas where guests can work, play, lounge, and eat. Designed to appeal cross-generationally, guests enjoy complimentary amenities, including a free Build Your Own ‘Top It’ breakfast with hot items, coffee, and tea; smaller, more modern, and efficiently designed guestrooms with a rolling desk and oversized windows for natural light; a multifunctional fitness center; and fast Wi-Fi. Premium snacks, light meal options and single-serve wine and beer are available for purchase at the 24/7 Eat. & Sip. market. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits. Learn more at www.trubyhilton.com or newsroom.hilton.com/trubyhilton, and connect with Tru by Hilton on Facebook, Twitter, YouTube, LinkedIn and Instagram.