Hilton Introduces Explore, a New Local Travel Feature Within the Award-Winning Hilton Honors App, Powered by Foursquare
The latest feature of the Hilton Honors app provides curated location-based suggestions for dining, entertainment, and more
Hilton (NYSE: HLT) today announced the introduction of Explore, an all-new feature of the Hilton Honors mobile app, providing Hilton Honors members the opportunity to explore the neighborhood surrounding their hotel with suggestions from people who know the area best – local Hilton Team Members. Beginning September 12, Explore will be available in 28 markets covering nearly 1,000 global properties among all Hilton brands, with plans to expand to additional markets in the future.
Powered by location technology company, Foursquare, Hilton’s new Explore feature will bring together industry-leading at-your-fingertips technology and localized recommendations rooted in the personal experiences of local employees.
Through Explore, guests will have the opportunity to experience food, nightlife, shopping and activity destinations hand-selected by Hilton Team Members who reside in the area and take pride in knowing and sharing the ‘best of’ their cities firsthand. Each recommendation includes photos and tips directly from local Team Members, including tasty menu items to try, the best times to go, and specific things to see. Suggestions are curated to appeal to a variety of audiences – from families looking for kid-friendly museums to frequent travelers looking for business dinner recommendations or couples interested in fine dining experiences.
“In listening to our guests, there is a real desire for more personalized travel advice and access to local perspectives surrounding best restaurants, attractions and neighborhoods to explore,” said Joshua Sloser, senior vice president of digital at Hilton. “No one knows their city better than local Team Members, which is why we’re empowering them, through Hilton Explore, to provide the latest local recommendations to enhance our guests’ experiences.”
Foursquare’s Places API, comprised of the freshest and most trusted venue content for more than 105 million places globally will serve as the primary source for real-time venue information, which includes ratings, features, photos and hours. Guests will see recommendations relevant to their current hotel reservation and can “favorite” the recommendations provided in advance of their travel to create an in-app guide for their upcoming trip.
“Foursquare’s location technology—built over nearly 10 years and proven to be the leading choice for layering context and location into digital experiences—is now allowing Hilton Team Members to better serve their guests by connecting them with our constantly refreshed database of more than 105 million places worldwide,” said Peter Krasniqi, vice president of global enterprise and business development for Foursquare. “Foursquare is an industry leader but most importantly, a trusted thought partner to the many companies that leverage our tech.”
Explore joins a breakthrough suite of digital services that power highly personalized guest experiences via the award-winning Hilton Honors app with convenience and ease of use. Currently through the app, guests can preselect their hotel rooms before they check in, opt to receive a digital key to access their room, and complete their check-in process – all on their mobile phone. In addition, as Hilton’s Connected Room concept rolls out to more properties, guests can use their mobile device as the in-room remote to control their television programming, lighting, and temperature controls – personalizing their preferences just as they do at home.
The Hilton Honors loyalty program is open to all guests and free to join - visit here for enrollment information. Hilton Honors members always get our lowest price with Hilton’s Best Price Guarantee, along with Honors Points, free standard Wi-Fi, access to digital check-in and Digital Key, and no hidden fees, only when they book directly through Hilton.
About Hilton Honors
Hilton Honors is the award-winning guest loyalty program for Hilton’s 14 world-class brands comprising more than 5,300 properties with more than 863,000 rooms, in 106 countries and territories. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount that can’t be found anywhere else, and free standard Wi-Fi. Members also enjoy popular digital tools available exclusively through the industry-leading Hilton Honors mobile app, where Hilton Honors members can check-in, choose their room, and access their room using a Digital Key. With more than 74 million members, Hilton Honors offers hundreds of ways to earn and redeem Points. Members can redeem their Points for free nights, premium merchandise, and items on Amazon Shop with Points; make charitable contributions; or gain access to unique events through the Hilton Honors auction platform (hiltonhonors.com/auctions), such as exclusive artist experiences and hotel concert events with Live Nation®, and race experiences with the McLaren-Honda Formula 1 team. The program is free to join, and travelers may enroll online by visiting www.hiltonhonors.com. Connect with Hilton Honors at newsroom.hilton.com/hiltonhonors.
Foursquare is a technology platform that powers leading business solutions and consumer products through a deep understanding of location. Foursquare’s business solutions include Pinpoint, Attribution, Pilgrim SDK and Foursquare Analytics, which together empower brands to understand and connect to targeted audiences as well as measure foot traffic and advertising success. More than 150,000 developers have registered to use Foursquare location data including Accuweather, Apple, Microsoft, Samsung, Snapchat, Tinder, Twitter and Uber. An active community of more than 50 million people use the Foursquare City Guide and Foursquare Swarm apps and websites to discover new places, explore the world and check in. They have written more than 95 million tips and checked in over 13 billion times.
Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 15 world-class brands comprising more than 5,500 properties with nearly 895,000 rooms, in 109 countries and territories. Dedicated to fulfilling its mission to be the world’s most hospitable company, Hilton earned a spot on the 2018 world’s best workplaces list, and has welcomed more than 3 billion guests in its nearly 100 year history. Through the award-winning guest loyalty program, Hilton Honors, nearly 82 million members who book directly with Hilton have access to instant benefits, including digital check-in with room selection, Digital Key, and Connected Room. Visit newsroom.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.Download Article Photos